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Section 22 of the Canadian Trademarks Act - Depreciation of Goodwill, is fast becoming a popular mechanism for established brand owners in Canada seeking to protect their trademarks from dilution....
In the interest of timeliness and efficacy, the Canadian Intellectual Property Office (CIPO) allows for certain amendments to pending trademark applications to be initiated by way of a simple...
Extensions of time in Canadian trademark prosecution are exceptional. The seemingly limitless ability to secure extensions in trademark examination is simply a thing of the past. Foreign counsel and...
The Canadian Trademarks Opposition Board (the “TMOB”) has officially declared that a claim of depreciation of goodwill, can serve as a valid ground of opposition in trademark opposition proceedings....
Are you operating your business without a trademark registration? My name is Cynthia Mason. I am a Canadian lawyer and trademark agent, and I specilize in helping businesss. protect their brands. One of the most tragic situations I see as a trademark lawyer happens when a business owner, who has invested so much into launching […]
My name is Cynthia, and I’m a Canadian lawyer and trademark agent with Mason Professional Corporation and Markably.ca. We’re in this time of physical and social distancing, and in response, a lot of businesses are moving their products and services online. And so I thought, what better time than now to have a little discussion […]
One of the questions that I received this week from a client was, “Can a hashtag be a trademark?” And the answer to that is actually not as simple as you think. It really depends on how you’re using it. I think the ultimate question comes down to what is a trademark? Oftentimes people don’t […]